The Art of Colour Coordination in Web Design

Colour affect us in countless ways – mental and physically, consciously and subconsciously. Psychologists have suggested that colour impression can account for 60% of the acceptance or rejection of a product or service. Good colour choices should never be neglected…

The Psychology of Colour and Logo Design

Our minds are inherently programmed to respond to the psychology of colour. It can shape our thoughts and emotions and according to some studies colour affects more than mood – it has the ability to change our buying habits. While…