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	<title>Parachute Design &#124; Toronto Graphic Design Blog &#187; Blog Design</title>
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		<title>New Website &amp; Social Media Platform For The Color Company</title>
		<link>http://www.parachutedesign.ca/blog/new-website-social-media-platform-for-the-color-company/</link>
		<comments>http://www.parachutedesign.ca/blog/new-website-social-media-platform-for-the-color-company/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 23:23:51 +0000</pubDate>
		<dc:creator>Jay</dc:creator>
				<category><![CDATA[Web Design]]></category>
		<category><![CDATA[AJAX Web Development]]></category>
		<category><![CDATA[Blog Design]]></category>
		<category><![CDATA[Branding & Strategy]]></category>
		<category><![CDATA[HTML Email Template Design]]></category>
		<category><![CDATA[Twitter Profile Design]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.parachutedesign.ca/blog/?p=346</guid>
		<description><![CDATA[We&#8217;ve just launched a brand new website and social media platform for The Color Company; a London-based paint and colour tools retailer. This project presented new challenges in merging two existing sites which operated under different brands. In the end we were able to come up with a design that created visual excitement while merging [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-347" title="The Color Company" src="http://www.parachutedesign.ca/blog/wp-content/uploads/2010/02/color-large.jpg" alt="" width="585" height="650" /></p>
<p>We&#8217;ve just launched a brand new website and social media platform for The Color Company; a London-based paint and colour tools retailer. This project presented new challenges in merging two existing sites which operated under different brands. In the end we were able to come up with a design that created visual excitement while merging the existing websites and integrating a blog and Twitter theme with live feed into the website itself. Accompanying these items are various AJAX-based colour tools to aid and interest visitors of this website.</p>
<p>We have also integrated a custom HTML email campaign tool into this new website design. Visitors, customers and contractors alike can easily register through the website to be included in monthly mailings and keep in touch with the experts at The Color Company.</p>
<p>This project was a joint effort between Parachute and partner <a title="Retail Prophet" href="http://www.retailprophet.com" target="_blank">Retail Prophet</a>. Retail Prophet is a future-focused retail consulting group specializing in work with independent retailers, their buying groups and associations. Working together we were able to combine talents and deliver a great information and social media platform for The Color Company.</p>
<p><a title="See for yourself!" href="http://www.colorcompany.ca" target="_blank">See for yourself!</a></p>
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		<title>New Website &amp; Real Estate Search Tool For Toronto Condo Buyers</title>
		<link>http://www.parachutedesign.ca/blog/new-website-real-estate-search-tool-for-toronto-condo-buyers/</link>
		<comments>http://www.parachutedesign.ca/blog/new-website-real-estate-search-tool-for-toronto-condo-buyers/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 23:02:55 +0000</pubDate>
		<dc:creator>Jay</dc:creator>
				<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Blog Design]]></category>
		<category><![CDATA[Branding & Strategy]]></category>
		<category><![CDATA[Content Management System]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.parachutedesign.ca/blog/?p=329</guid>
		<description><![CDATA[Search Local Condos We&#8217;ve just launched a brand new website and online real estate search tool for Toronto Condo and Loft buyers. This new site gives potential buyers instant access to one of Toronto&#8217;s top real estate blogs as well as a condo and loft search tool developed by Real Web Leads. Working together with [...]]]></description>
			<content:encoded><![CDATA[<h2><a href="http://www.parachutedesign.ca/blog/wp-content/uploads/2010/02/slc-large2.jpg"><img class="alignnone size-full wp-image-355" title="Search Local Condos" src="http://www.parachutedesign.ca/blog/wp-content/uploads/2010/02/slc-large2.jpg" alt="" width="585" height="650" /></a>Search Local Condos</h2>
<p>We&#8217;ve just launched a brand new website and online real estate search tool for Toronto Condo and Loft buyers. This new site gives potential buyers instant access to one of Toronto&#8217;s top real estate blogs as well as a condo and loft search tool developed by Real Web Leads. Working together with their real estate listing search tool we were able to integrate it seamlessly into the new website for Search Local Condos. Also included within the site are countless neighbourhood search options providing detailed descriptions of neighbourhoods and listings that are available any desired area, making Search Local Condo&#8217;s slogan <em>&#8220;live where you love&#8221;</em> more of a reality.</p>
<p>All built on a content management system giving the team at Search Local Condos complete control over their own content, real estate listings and site management.</p>
<p><a title="View the case study" href="http://www.parachutedesign.ca/casestudy-slc.php">View the case study</a> for more detailed information about this project.</p>
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